MoneyControl: 2015 India Brand Influence and Positioning (BIPS) Study

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Maruti Suzuki the most influential brand: JD Power study

According to the JD Power Asia Pacific '2015 India Brand Influence and Positioning Study', Maruti Suzuki ranks highest in brand influence with a score of 839 (on a 1,000-point scale), with Hyundai coming in second (767) and Toyota third (744).